Introduction

A leading fashion retailer is seeking a highly creative and experienced Art Director / Graphic Designer to join their Head Office Marketing team in Cape Town.

Description

Role Overview:

The Art Director / Graphic Designer is responsible for conceptualising, designing, and directing the creative execution of digital marketing campaigns across all digital platforms and in-store environments. The role includes art direction for photo and video shoots, the design of social media content, newsletters, and in-store collateral, while ensuring brand consistency across all creative output.

Key Responsibilities:

Concept Development & Art Direction:

• Provide clear art direction for photography and video campaigns
• Conceptualise seasonal advertising campaigns in line with brand requirements and briefs
• Oversee creative execution from brief through to final design, including finished artwork
• Collaborate with stylists, photographers, videographers, and retouchers to ensure high-quality outputs
• Collaborate with Buying, E-Commerce, and Visual Merchandising teams to deliver on campaign objectives
• Contribute to cross-functional discussions with professionalism and integrity

Design & Creative Execution:

• Design artwork for social media platforms, newsletters, in-store collateral, window displays, and paid digital campaigns
• Prepare final artwork, ensuring accuracy of formats, sizes, and colours
• Create designs in Adobe InDesign, Photoshop, Canva, and relevant platforms

Brand Management:

• Act as custodian of the brand and visual identity
• Ensure consistent application of brand guidelines across all outputs

Education Profile

Desired Experience & Qualification:

• Tertiary qualification in Graphic Design, Visual Communication, or related field
• Minimum 5+ years of graphic design experience, including art direction responsibilities
• Advanced proficiency in Adobe InDesign and Photoshop, with working knowledge of Canva for rapid content creation
• Proven portfolio of fashion/retail campaigns demonstrating both design and art direction
• Strong background in creating digital content and social media campaigns in the fashion/retail space
• Confident in directing stills, video, and content creators on set
• Certification in recognised design software
• Passion for fashion and creative arts

Skills & Behavioural Competencies:

• Strong conceptual and graphic design skills
• Excellent communication and collaboration skills
• Detail-oriented, quality-driven, and deadline-focused
• Promote collaboration, innovation, and knowledge-sharing across departments
• Actively embody values of Passion, Professionalism, Integrity, and Customer Focus

Application Instructions

Please forward your CV to cv@myfuturecareer.co.za. Should you not be contacted within 2 weeks, kindly consider your application unsuccessful.

Contact Details